Your identity says a lot about you as an organization. Strong brand recognition starts with engaging messaging and unique graphic representations that communicate your story to clients. Marketing strategies can vary greatly when influenced by technology, capabilities, target audiences and even corporate culture. Read & Associates specializes in providing marketing consulting services built on the kind of solid internal and external research that eliminates guesswork and develops results. Whether you are developing a new brand or refreshing your existing identity, our branding consultants can deliver the brand strategy that is right for your organization.


Our services include:

  • Market Analysis
  • Creative Brainstorming
  • Marketing Strategy Development
  • Client Insight & Analysis
  • Interactive Education
  • Branding Strategy/Development/Standards
  • Identity Development
  • Logo Design & Refresh
  • Market Messaging
  • Internal & External Communications
  • Public Relations
  • Crisis Intervention
  • Print Collateral


By analyzing your core strengths and weaknesses, we can help you identify opportunities for growth and develop a comprehensive plan that we execute with you that builds your brand, reinforces your market position and delivers on your promise to the consumer. Everything we do is thought out and based on clearly defined processes intended to produce focused strategy and solid results. Our processes include the following steps:


Innovative Collaboration

Your previous accomplishments and challenges help us formulate a road map that avoids pitfalls and steers you towards success.


Analysis

Right out of the gate we take a comprehensive look at your organization to determine the strategies that will have the most impact on your business, not your budget.


Strategic Vision

After analyzing your competition, we infuse tactics that will differentiate you from the crowd and put you in a commanding position in your market space.


Creative Development

We execute your brand in a way that defines your organization and distinguishes it from the competition. When graphic design is well-executed, the clear, powerful graphics created make it easy for clients to engage you in a meaningful way. They know who you are and what you can do for them...put simply, they like what they see in…

  • Logos & brand standards•
  • Business cards
  • Letterhead, envelopes & folders
  • Brochures & print collateral
  • Print advertising 
  • Billboards 
  • Packaging
  • Tradeshow exhibits 
  • Web design 
  • Photography


Read & Associates is committed to graphic design excellence that appeals and inspires. We see the big picture and help shape the visual representation of your organization or business.


Implementation

Design. Technology. Marketing. We take these fundamentals singularly or combined as part of a broader campaign to build your vision on time and on budget.


Measurement

The impact of success is undeniable. Our projects and strategies include viable points of measure that allow us to adjust and react to ensure your risk is rewarded.


Sustainability

We continue to move you forward by providing ongoing support, analysis, insight and the fulfillment of new initiatives.


Brand Marketing